WHAT THE HELL IS AN EPK? WTF IS A PRESS KIT? WHY WOULD I NEED ONE?

WHY DO I NEED AN EPK? I DON’T EVEN  KNOW WHAT THAT IS.

More often than not, a musician (Rapper, or Singer) will come across an opportunity

to get their music heard, or will try to have their music played etc, and they get excited. 
They are asked to submit an epk (ELECTRONIC PRESS KIT).. or a demo kit..
and then..
WHAT THE F*CK IS AN EPK ???
It’s your MUSIC  RESUME!

It’s usually in quite a few forms
Most popular – pdf. Instructions Here
Finished Version example here

Next is Video

BELOW

It is also done via E-mail (ANOTHER POPULAR AND MOST USED FORM)
USB Flash Drives (cheap and you can hand them out at networking events!)
DVD’S (Maybe not as cheap as the USB flash drives but it’s still effective)

NEXT is WHAT MAKES UP AN EPK?

Main Components
  • Biography
  • Music clips
  • High resolution press photos
  • Tour dates
  • Promotional videos
  • Offline website or website links
  • Press reviews and interviews
  • “RIYL” or “recommended if you like” list: a listing of artists of similar styles or genres
  • Contact information
  • High resolution photos or images of key executives, the company logo, products, etc.
·        Your background information (biography or mission statement)
·        Photos (often professional)
·        Past media features
·        Press Release on something new that you are doing…
       (i.e. releasing a new album or if your business  has added a  new  service or product)
·        Your music (if you are an artist/musician)
·        Reviews of your music (if you are an artist/musician) like such here

 How would YOU go about MAKING YOUR OWN? IT’S EASY AND PRETTY SIMPLE.

There are a few sites that let you use their services to build it and send it out when you need to  COMPLETELY FREE, such as 



 STAY PROFESSIONAL WITH AN EPK, HAVE IT READY TO GO SO YOU CAN JUST SEND IT OF WHEN IT IS REQUESTED!! IF YOU LIKED THIS POST PLEASE SHARE IT! 

Thanks for reading!

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